ALIENATION IN KITSCH SINCE THE NINETEENTH CENTURY TILL THE TWENTY FIRST CENTURY

Document Type : Specialized scientific research papers

Author

Graphic Department – Faculty of Fine Arts – Alexandria University - Egypt

10.47436/jaars.2023.332746

Abstract

This research gives a brief on Kitsch art, displaying its historical and social contexts, which arose certain criticism over its ability to obtain aesthetic values, for it was considered as a continuum of a proceeding style that did not align with modern aesthetics, yet some remarkable philosophers took part in defending its distinct nature, explaining the core of its philosophy and how kitsch painters were inspired by academic art, in addition, they addressed the contemporary vision of kitsch art in the current era, by showing its philosophical and formal aesthetics that shaped its intensive appeal and created its new identity, that in my view relied on the notion of “ dark aesthetic,. This sort of beauty underlined a sense of alienation for the kitsch painters, which was presented in their works, hence, this research aims to trace the concept of alienation in kitsch.

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